Alumnae Profiles: Whitney-Gayle Benta C'2001
Whitney-Gayle Benta has joined the new multi-platform television channel founded by Sean Combs as senior vice president of music and talent. Benta comes to REVOLT from MTV News where she negotiated talent booking across multiple platforms and was responsible for creating some of pop culture's most dynamic moments of the past ten years.
"Talent relations are crucial, especially for a network like REVOLT that offers fans unprecedented access to their favorite artists," said Schuon. "Whitney's combination of music industry know-how, TV production credits and contacts will push REVOLT to become the #1 music destination for millennials."
REVOLT TV, which is set to launch on October 21st, has national carriage deals with both Comcast and Time Warner Cable (TWC) making it one of the largest independent network launches in cable television history. Through curated music videos, performances, interviews, and news, REVOLT will deliver the best of the best in music to the first multi-platform network for artists and fans – all live, on-air, and at the speed of social media.
Prior to joining REVOLT, Benta was a VP at MTV News, where she negotiated talent booking across a multiple platforms, including television (the Video Music Awards), digital (MTV's "RapFix Live") and mobile; co-conceptualized the award-winning MTV Diary documentary, "Jay-Z: Water For Life"; and managed the series booking for "When I Was 17," This Is How I Made It", MTV's "This is How I Made It" and MTV's "Rapfix Live."
In the past, Benta has also held marketing positions at Island Def Jam Records and Noontime Records. As a member of those teams she worked on album campaigns for superstar artists such as Jay-Z, Ja Rule, DMX, Ashanti, Ludacris, LL Cool J, Musiq Soulchild and Atlanta collective Jim Crow, which included the now noted producer Polow Da Don.
Benta's efforts in music and media have been recognized through a series of awards and nominations, not limited to Billboard magazine's Women in Music 2011, MTV Networks' (MTV, VH1, Nickelodeon, CMT, Comedy Central) "Share The Vision" Award and the United Nations honoring her work as a part of "Jay-Z: Water For Life."
The Harlem, New York native graduated from Spelman College with a B.A. in Entertainment Industries studies, an independent major in which she developed her own curriculum.
For more on REVOLT TV, visit http://revolt.tv/.
Original press release can be found here.